better
Better does not mean “better than.” It names an ethical orientation toward the future — responsibility for people, planet, language, and coffee.
Coffee People
Stories of coffee people — their lives, work, struggles, successes, and dignity, told through origin, processing, cafés, families, and everyday conditions of life.
Column
Editorial essays and critical commentary. A voice that names contradictions, refuses facades, and speaks from responsibility rather than false balance.
Naming Power
Naming power means taking responsibility for language: naming capitalism, exploitation, the illusion of neutrality, and forces shaping work and visibility.
Planetary Care
Planetary care means living within ecological limits. Climate, biodiversity, degrowth, and responsibility toward Earth as a condition of coffee’s future.
Shared Knowledge
Knowledge as a common good. Open science, research, and learning about coffee without patents, gatekeeping, or educational elitism.